https://www.shafiq.in/tags/freemium/ Recent content in Freemium on Shafiq Alibhai Hugo en-GB 2009-2026 All rights reserved. Sun, 02 Jan 2011 07:16:38 +0000 https://www.shafiq.in/blog/make-it-free-or-fail/ Sun, 02 Jan 2011 07:16:38 +0000 https://www.shafiq.in/blog/make-it-free-or-fail/ <p>The freemium model has become all the rage in software circles. Offer a basic version of your product for free, then charge for the good stuff &ndash; premium features, extra storage, advanced functionality. It sounds like a clever way to build a user base, and for a handful of companies it has worked. But as someone who has watched this approach play out across the industry, I have my doubts about whether it is the right strategy for most startups.</p>